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What is a Green Web Designer?

Green Web Design

We’ve all heard it or some variation of it. “Go paperless, go green!” But, is it really that simple to be green? Can a green web designer even be an actual job title? It’s the digital world, it’s already green! ….Right?

Well, the web isn’t as green as we all think. In fact, data centers, those magical places that house hundreds of servers in which websites live on, produce about 2% of the world’s carbon emissions. To put that in perspective, that’s equivalent to the carbon the airline industry produces! And, I don’t see anyone out there saying the airline industry is green and perfectly fine as it is. So, that same sense of urgency must apply to website design. read more

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How Green are MOO Business Cards?

MOO Business Cards

MOO is a popular choice for printing business cards. Heck, I printed my cards on their recycled cotton stock. But, how green are MOO business cards, actually? I did a deep dive into their paper stocks to find out! This included scouring MOO’s website, emailing MOO customer service, and researching the Mohawk papers MOO uses.

MOO’s paper stock options

MOO offers four different paper stocks for business cards: original, cotton, super, and luxe. Original is their least expensive option, cotton and super are in the middle, and luxe is their most expensive. Additionally, they offer a few other finish options. Design options for their super stock include gold foil, silver foil, spot gloss, and raised spot gloss. These options are inherently detrimental to the environment, but, more on that later. Aside from their super stock, MOO offers the option to add letterpress (a great green graphic design wow-factor) on their luxe cards. read more

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Our Green Graphic Design Standards

At Blue Raspberry Design, we believe that graphic designers and web designers have accountabililty to our planet. For print, we do not believe that minimizing the carbon footprint of projects falls solely on the printers we partner with. The same goes for web hosting. It is our job to ensure a project is green from start to finish. To do this, these are the green graphic design and green web design standards we employ. read more